1. Test makeup in the right places
No more wiping clean the store tester and applying to your face or the back of your hand, please.
2. Apply skin care upward and outward
It really does help counteract gravity, and it sidekicks saggy skin and deep expression lines.
3. Apply brow makeup before eye makeup, not after
Unless you have tattooed or microbladed your eyebrows, or have genetically gifted strong full brows — your own are not what they used to be.
4. Start and stop brow makeup where it should
Improving or inventing mature brows is a biggie, but we often pay too much attention to fullness and shape, not length.
5. Our faces become more asymmetrical with age. Don’t fight it
One brow may be higher or differently shaped than the other; your top lip may have thinned to a, while the bottom lip is still pouty.
6. A makeup sponge is for adding moisture, not makeup
Here’s a major secret: Unlike fingers, makeup sponges suck up a lot of face makeup.
7. Create a new eyelid crease
Aging eyes are beautiful, but when deep, hooded or saggy, they rob your lids of space. This puts the emphasis on the droopy overhang and diminishes eye size and shape.
8. Work your eye liner strategically
Stop applying liner on autopilot. Vary placement and line thickness according to a specific goal — and this may differ daily.
9. The center of your face is where you need the most makeup coverage
Stop obsessing about those cheeky brown spots — no one else is even noticing them.
10. Manipulate your same old lipstick’s texture and shade
No more wiping clean the store tester and applying to your face or the back of your hand, please.